What Is Minimalism in Product Design (And What Is It Not)

What Is Minimalism in Product Design (And What Is It Not)

Since we focus on designing "minimalistic products" I feel it is worth going over how we define the term minimalism.
Thoughts on Innovation

Thoughts on Innovation

In this post I would like to share parts of a conversation I had with a client on our approach...
Making Sense of Minimalism

Making Sense of Minimalism

If both software and nature are telling us that organic geometries are more efficient when it comes to material usage–...
Tips on Parametric Modelling in Fusion 360
IN Guide

Tips on Parametric Modelling in Fusion 360

Some tips for creating parametric models that update as we want them too.
The Beauty of Cheap – BIC Crystal Pen

The Beauty of Cheap – BIC Crystal Pen

Like a judo master who takes down his opponent using smallest possible movements, these products achieve a lot with little....
More Detail is Not the Solution

More Detail is Not the Solution

A simple heuristic that I have found useful when designing things.
Why I Switched to Fusion 360

Why I Switched to Fusion 360

When I first started using CAD I was amazed by their lack of usability. All the parametric modelling programs I...
A Call for Knobs and Buttons

A Call for Knobs and Buttons

There is no point in me going over why this is happening. We all use touchscreens and know the ways...