Unfortunately for us product designers our occupation and what it entails, is still a mystery to many. I find the confusion about what we do very understandable as I myself have long struggled with defining what we do.
So what effect does a designer’s beliefs have on the output he produces? First of the beliefs will guide the multitude of choices that need to be made in order to get to the final result. This means that if he is true to his values the product will reflect how the designer thinks about the world and perhaps most importantly how he thinks about the users of his product.